Post by account_disabled on Dec 26, 2023 6:11:07 GMT
LinkedIn is now becoming so important for the professional lives of millions of people around the world that more and more members of the platform are active there to try to improve their visibility. As a result, we observe a certain number of errors, particularly on the part of those who publish. There are several possibilities for publishing content on LinkedIn: - Contribute in a group. - Share from home page. - LinkedIn Publisher for those who have access. The same content cannot be shared under the same conditions. Contributions in groups are intended to generate conversations. We do not contribute to a group for self-promotion, but to dialogue with others. We can possibly rely on an article that we have published and to which we refer, but limiting ourselves to sharing an article is not suitable for the group.
This is also risky because of LinkedIn SWAM : if your contribution does not suit the group Email Data administrator and he moderates you, you will automatically be moderated in all the groups you are a part of. We will therefore seek to ask questions more than to share an article. From the home page, it's different. The goal is not necessarily to try to create conversations. This is where article sharing (therefore a more self-promotional approach) can be possible. Contributing on the home page is more about seeking Likes or comments. Asking questions will often be less effective on a home page than in a group. LinkedIn Publisher is the possibility offered by LinkedIn to a few members (progressively everyone should have access to it) to host a blog on their profile and to be followed by other LinkedIn members. Contact requests Another bad practice: sending a non-personalized contact request to a stranger.
It is a universal practice. I receive several per day. Personalize your requests, explain who you are and why you want to connect. You have everything to gain: few members do it and you will have a better chance of getting a response. If you don't do it, either you come across a collector who says yes to everyone and accepts the request (fairly limited interest); either you have no response because your request was ignored; or you force the person who received your invitation to send you a message to find out more about you. The difficulty comes from the fact that LinkedIn does not make it easy for those who want to personalize their contact requests. From mobile or tablet applications or from results pages, requests go directly without the possibility of being personalized. You must go, from a PC, to the profile of the person you want to connect with to be able to send them a personalized invitation.
This is also risky because of LinkedIn SWAM : if your contribution does not suit the group Email Data administrator and he moderates you, you will automatically be moderated in all the groups you are a part of. We will therefore seek to ask questions more than to share an article. From the home page, it's different. The goal is not necessarily to try to create conversations. This is where article sharing (therefore a more self-promotional approach) can be possible. Contributing on the home page is more about seeking Likes or comments. Asking questions will often be less effective on a home page than in a group. LinkedIn Publisher is the possibility offered by LinkedIn to a few members (progressively everyone should have access to it) to host a blog on their profile and to be followed by other LinkedIn members. Contact requests Another bad practice: sending a non-personalized contact request to a stranger.
It is a universal practice. I receive several per day. Personalize your requests, explain who you are and why you want to connect. You have everything to gain: few members do it and you will have a better chance of getting a response. If you don't do it, either you come across a collector who says yes to everyone and accepts the request (fairly limited interest); either you have no response because your request was ignored; or you force the person who received your invitation to send you a message to find out more about you. The difficulty comes from the fact that LinkedIn does not make it easy for those who want to personalize their contact requests. From mobile or tablet applications or from results pages, requests go directly without the possibility of being personalized. You must go, from a PC, to the profile of the person you want to connect with to be able to send them a personalized invitation.